Perry Communications Group

Based in downtown Sacramento, Perry Communications Group (PCG) is an award-winning, nationally recognized, full service public affairs and strategic communications firm.

Kassy Perry founded PCG in 1996 with the idea of bringing the best media, public policy, and marketing minds together to provide senior-level service to a select group of clients. We believe in the causes we advance, products we promote and the clients with whom we partner. We measure our success through the eyes of our clients, who remain clients for decades as we partner to expand their market and take on new challenges.

Our business is all about relationships, and we recognize our success depends on the integrity of our collaborations with the media, government, and stakeholder groups. That’s why we’re never short-sighted, and we weigh mutual benefits to ensure we’re putting the best interests of our clients first.

We excel at working with local and state governments, and for the past 20 years have worked with many local and national Fortune 500 companies, major industry associations, and top charitable organizations.

PCG offers the right combination of strategic communications and media expertise to create distinctive strategies that capture the attention of target audiences. We identify and implement effective strategies to help our clients meet public policy goals and proactively define the issues of critical importance today and those in the future.

We are not registered lobbyists. On behalf of our clients, we coordinate with lobbyists to mobilize advocates and media in support or opposition of legislative efforts or regulatory decisions. We know the laws governing public affairs activities and work to ensure that our clients and partners are in complete compliance.